Fitgymwear is a workout range inspired by real people and the way in which they bring their fashion, motivation and training into their lives. Founded in South Africa in 2002, Brazil is where you can trace their beginnings, and the brand's constant source of inspiration is all about the fabric.
Since the brand's online launch in 2017, the fit range includes women’s activewear, yoga wear, leisurewear, menswear and accessories. 2019 will see the introduction of fitness collaborations and the launch of swimwear. The brand's philosophy, Train Human, is centred around the quality of life and celebrates an active way of living. Their mission is to nourish your mind with tips about training, travel and trends; and the body through passion, design and inspiration.
Valentine's Day has (finally) come and gone, and pretty soon all the shops will start taking down the myriad of cardboard hearts they'd hung up, sweeping up all the fallen rose petals and selling their extra stock of donuts and chocolates for what they're sure to call 'unbeatable prices', while having probably marked them up exorbitantly the week before anyway.
Valentine's Day isn't for everyone, whether they're coupled-up or not. But the fact remains, some things just work better in pairs. Like knitting needles, and your car's headlights, and even Princess Leia's buns. And, of course, running socks, like those from Balega, which just happen to be our main deal today! Three pairs of them, mind you!